As we discussed the features and functionality in the part 1 of this article. We got to know about what WordPress is and how it is one of the most popular and best choices for a CMS. Well take different route and cover the advantages and authority of WordPress as a CMS in this part 2. Well cover more points to give you a clear picture of the use of WordPress and what you get from it as a CMS!

Now, as we got to know how easy it is to start using and building a website with WordPress. How you can intuitively use it to build a website with it. And how you can leverage it to have one of the best CMS available in the market.

In this part, well dive down deeper into understanding why you should choose WordPress as your CMS!

Community-Driven Continuous Improvement

WordPress has a big-big community. As I mentioned, 43% of the worlds websites trust and use WordPress as their CMS. Apart from the core teams of WordPress, even people who use WordPress, be it for creating and selling products/services, using it for personal purposes, showcasing a portfolio, etc. are actively contributing to WordPress.

You can also become a contributor if youre using WordPress. Lets say you find an issue, you can create a ticket, and someone will take that project, and fix it. You can take the matter into your hands and fix it, after approval from the core team, of course!

Voila! Youve become a part of one of the most devoted and exponentially growing army communities!

Secure

Well, this point here is one of the most debated topics. Some say that websites made with and using WordPress are not secure. Well, honestly, if someone really wants to hack your website, nothing is foolproof.

But yes, when it comes to building WordPress websites, they are safer than most out there. Why?

Because its community-driven. You might think that since the vulnerabilities of the software are openly discussed. Then how is it safe, as attackers already know the problem?

Yes, they are discussed but are resolved with over-the-counter security and maintenance updates. And it is not very common for WordPress to have major vulnerabilities. As the community works together, imagine a thousand brains working together, to give you the best website building and CMS experience.

If youd like to learn more about security threats WordPress websites may face and how to fix them. Read more about WordPress security here.

Scalable

With WordPress, you can have a website that can handle traffic ranging from a few hundred to millions of users. The only place youll be getting stuck is with a managed hosting service, as more traffic will involve, and thus more charges.

If you decide to go with self-hosted WordPress, you can easily manage, and allot server resources, as per the traffic on your website. If your website is new and you want to increase traffic. Read: How to Increase Traffic on a newly built WordPress website.

And if you already have a website, but want to know more about how to handle that traffic. Read: 7 Tips To Manage a High Traffic WordPress website.

Mobile Responsive

One of the best things about using WordPress as your website builder and CMS is cross-platform support. WordPress allows you to have a website that is ready for any platform, any device.

WordPress allows you to design the front end of your website. And maximum themes available come with responsive design. Thus, allowing you to have a website that looks and feels the same across all platforms and devices.

But with other CMS, you might not get this flexibility and this adds to the popularity and love WordPress received worldwide!

Easy to Find Support

Lets say you finally agreed to start your WordPress journey. First, heres our Beginners Guide to gear you up with all the knowledge you need to become a WordPress pro! Now, coming on to the topic of support and help.

Youve got a community of millions at your fingertips with people who are eager to help you out. Making you feel welcomed and looked after. And if you dont want to go there, or have trouble finding the right forum, the right person to talk about your WordPress issue with.

WPWB is here for you. All your queries, questions, and doubtssolved.

Comment down below or Shoot to us at hi@wpwhiteboard.com!

Full-Standards Compliance

In todays world, the pace is always on the rise with each passing day. Not only the world but also the digital horizon is transforming rapidly. Now, as the world changes, technology is ever-changing as is. The same goes for browsers and web technologies.

So, in this ever-changing era, how do you ensure your CMS will stay updated and will be future-ready? In terms of security against threats and of course, the latest features, and functionalities?

WordPress and every inch, square space, and atom of backend-generated code are in full compliance with standards set by the W3C (World Wide Web Consortium). My fellow non-coders, this means your website will maintain compatibility with the current and upcoming browsers.

WordPress gives you that peace of mind with the comfort of WordPress code compliance. So, whatre you waiting for you to get started with WordPress now and achieve your digital goals!

Optimization Friendly (SEO)

WordPress is one of the few website builders and CMS that has a lot to offer in terms of SEO. First of all, WordPress websites are built for providing maximum user experience. It comes optimized for mobile devices out of the box.

WordPress also makes managing Metadata easy, along with a plethora of options like, creating permalinks, optimizing images, etc. And it does not end here as there are tons of plugins, made just for SEO in WordPress. 

Thus, giving you everything you need to take your website to the first page of SERPs (Search Engine Results Pages)!

Multilingual

So, you want to target the world with your WordPress website? For that, youd need a website that supports multiple languages. Well, WordPress has got you covered for that!

You can have a multilingual site with WordPress. You can do it in 2 ways: with a plugin or having multiple websites, i.e., multisite. Well, with a plugin its easy, but for multisite, youd need good knowledge of server administration.

As this sounds really interesting, Ill be writing up another article, where well go through creating a multilingual website in WordPress in detail. Dont worry, well start from level -1, so you and I both can understand it thoroughly and implement it! 

Social Media Integration

Hands down, Social media has a great influence all over the globe. And it has become the favorite tool of marketers to promote and establish a brand today!

As your social campaigns turn fruitful, they have an indirect but positive impact on your websites SEO rankings. Thus, it is a great way to hit multiple birds with one stone, i.e., Social Media!

What this means is whether youre a marketer or not. You should use social media to leverage its power to showcase your brand and its products/services. It should go hand-in-hand with your digital marketing campaign.

The best part? WordPress helps you do that!

WordPress allows you to create customized social media buttons for your blog/website. This will not only ensure your readers/visitors visit your website and its content and share it across!

Apart from this, you can also add social media feeds to your website, and also automate social campaigns!

A Coveted Customer Base

You know what I mustve told you many times: WordPress is a highly popular and one of the most loved website builders and CMS. And here, I said it again!

Well, proof you ask. Here are some of the brands and personalities that trust WordPress as their website builder and CMS:

• Vogue
• The Obama Foundation
• The Walt Disney Company
• Bloomberg Professional
• Toyota Motors Brasil
• Snoop Dogg
• Usain Bolt
• Sylvester Stallone

And the list goes on and on and on and on. You can check out the showcase here!

Conclusion

And this marks the top reasons why you should build your website with WordPress as your CMS. Now, you know what WordPress is and what it offers to you as a user, no matter what type of website you want to build and run.

Id go on and talk more about WordPress, its mysteries, and how great it is. But I think this much is more than enough for one article, hehe .

Before you go, feel free to drop your questions, opinions, and views in the comments below. And if youve got detailed questions or thoughts, or if youre the shy kind, you can also write an email to us at hi@wpwhiteboard.com. You can also subscribe to our newsletter to get the latest articles right to your inbox and much more

Stay safe, and goooooalll WordPress!!